Subject: Store front percentages
Date: Fri, 13 Jun 2003 06:43:06 EDT
From: AeraDeco@aol.com

Hey there, everyone. This question is directed to those of you with store 
front locations, but those of you with home-based businesses who are considering 
the transition might want to take note of the responses.

I was wondering for those of you out there with retail locations, what 
percentage of your business would you say is straight retail (mylar balloons, small 
bunches that the customer takes with them, plush, candy, gifts, wedding 
accessories, etc) versus delivery and decor? 

In addition, how many of you store front businesses "multi-task", as in offer 
more than one type of service? For example, I know one balloon decorator who 
also owns a cake and catering business, and another who does balloons as part 
of a rental company. 

It seems that I know of VERY FEW professionals who run a store front location 
whose business is NOT directly impacted by either retail sales or 
supplementary services. I think this information is important for all in our industry to 
know.

Thanks in advance! 

Steve Jones
Aeration Decorations
Cincinnati, Ohio
www.aeradeco.com